Market Savvy Express: Successful marketing in the new financial year

This article provides tips for enhancing and implementing successful marketing strategies in the new financial year.

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Market Savvy Not for Profit Marketing: Making your message hit home

Whether you’re networking with corporates, creating web content or holding a fundraising event, you need to communicate the cause of your Not For Prof…

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Market Savvy Express: Creating the Right Verbal Pitch for Your Organisation

Less is more. Famously known as the elevator pitch, memorising a short verbal pitch for your organisation will leave anyone you meet with a clear idea…

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10 Marketing Insights from 2010 + 11 Marketing Tips for 2011

A. Social media is one of many relationship building tools (social media is people). If it’s where your target audiences are, then have an integrated …

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Market Savvy – tips from “7 Habits of Highly Effective People” by Stephen R Covey

Three quarters through the year we can all start to feel a bit weary. Here’s a few tips / extracts from Stephen Covey’s award winning book. Food for t…

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Market Savvy Seminar “Build a Marketing Action Plan in a Day” Attendee Feedback

Here is the feedback from the attendees of the Market Savvy Seminar on 30 July 2010 at Victoria Park Golf Course:

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Market Savvy Express: Business etiquette to build your brand

With the world spinning at a frenetic pace and “full weeks” (thanks Dirk) the norm for anybody in business, it is easy to skip past some of the pleasa…

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Market Savvy Express: Clever marketing in action

I recently had the pleasure of discovering a bit of marketing brilliance in action – relatively low budget, in the middle of nowhere with all the righ…

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