Your newsletter creates an ideal opportunity to stay in touch with your existing customers, remain "top of mind" with your contacts, add value to your audiences, communicate what you do and the benefits you create and to start an engagement process with your potential customers.
However all of this depends on your newsletter being well written, matching the needs of your audiences and going out in the right way at the right time. A successful newsletter campaign involves a mix of art and science and we are here to help you get the formula right.
- Extraction genuis. We meet with you to discuss your newsletter requirements, your products and services, your target audiences, your objectives and your current activities
- We plan a content schedule that interlinks with your existing and planned marketing activities
- We develop an outline of your newsletter for approval
- We write your content for approval (includes two rounds of changes)
- We work with our designer or yours to develop the layout and send this to you for approval (includes two rounds of changes)
- We send the newsletter to you in print-ready and email-ready formats ready for distribution on time every time
How does it benefit me?
- Save time!
- Write for the reader and not for internal audiences
- Increase the professionalism of your organisation
- Add value and engage with your audiences
- Attract new customers
- Become known as a leader in your industry
- Increase brand awareness and new enquiries
- Streamline your newsletter process and eliminate waste
- Gain motivation, support, clever ideas and advice