Attract Your Patients Online
In response to social distancing and social isolation measures, many Allied Health practices have switched to offering consultations via telehealth and videoconferencing.
If this is you (or almost you), congratulations on making the nimble switch to serve your patients where they are - at home.
I have also spoken with Allied Health Professionals who are offering group coaching and online products and services.
With these changes to your service model, come new opportunities to serve not only your local area, but patients in any location, both now and in the years to come.
This is the perfect time to claim your niche and build the right foundations for future growth.
What you need to know ...
One of the most critical success factors when it comes to selling health products and services online is having a reputable digital presence and an active list of ever-growing email followers.
You also need to "launch" each of your services as they will not be found by new audiences if they are only sitting on your website.
In this recording, understand the most effective marketing strategies you can use to build and maintain your email list and the importance of establishing a digital sales "funnel" for each of your products and services.
Megan Walker is a health marketing expert and health promoter with over 25 years' experience.
She is degree qualified in business, communications and has a Master Business Marketing. Megan has also undertaken advanced digital marketing studies and has successfully managed numerous digital marketing campaigns for Allied Health practices across Australia. Megan is practical and generous in her presentations. Market Savvy works with allied health practices to help you reach more people so you can change more lives.