Do You Want To Learn How to Successfully Market Your Practice? Join the Allied Health Marketing Academy 2020

We are very excited to bring you this purpose-built program designed to grow your Allied Health practice.

Our aim is to teach you how to expertly implement the right marketing strategies for allied health practices with accountability, hand-holding and community support along the way. Scroll down to learn more and watch our information video.

You can also download the Academy prospectus here.

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About the Allied Health Marketing Academy

About Market Savvy Allied Health Marketing Academy

 

Confidently Increase Your Patient Base and Grow Your Practice Over Six Guided Months (3 February to 31 July 2020) and Positively Impact the Lives of More Clients.

(Without Spending a Huge Amount of Time or Money or Doing Anything That Doesn’t Sit With Your Values.)

The Allied Health Marketing Academy has been designed for busy allied health practices – start-ups, small, medium and multi-site – located in all areas of Australia.

If you’re an allied health professional who runs your own practice and is looking to grow a sustainable business, while maintaining a steady patient base, you already know you need to market your practice.

From working with hundreds of AHPs over the last 13 years, I know you are committed to changing lives and moving your clients forward. You are busy helping people every day and your reputation is critical.

Imagine – steady income stream, reliable cash flow, more income and the ability to expand and help more people with less stress and confusion.

AHPRA-aligned
Our proven road map gives you the exact formula of what you need to do. It is low cost, low time and aligns with AHPRA. Get rid of all the guess-work and get on the right track with an approved set of marketing activities.

Ethical marketing
Our approach involves relationship marketing. You will never do anything scammy or spammy. Instead your values will shine through your ethical marketing as you attract more of the right people to your practice.

Save time
We teach you what works – the actions that have been proven with hundreds of allied health practices of all disciplines across Australia. This saves you time and wasted opportunities as you get started on a path of success from day one.

Boost your reputation and visibility
Learn what digital marketing you should be doing and eliminate the strategies that aren't right for you. Maintain a strong reputation and online visibility so that patients can find you on their terms.

Increase referrals
Engage your referral sources and patients with activities that add value to them and create positive talking points in the community. Establish a wave of willing people who will gladly help you do your marketing saving you time and money in the future.

Earn what you are worth
Choosing your niche and communicating your expertise allows you to increase demand for your services and charge what you are worth.

Allied health professionals are frustrated

I hear the frustrations of allied health professionals every day. You have studied hard, you care about making a difference, you want to help people, yet nobody mentioned how much time and effort you would have to put in to show your target audiences how to find you and work with you. It should be a given right? Well unfortunately you do have to be visible and enticing so your audiences will choose you over your competitors.

But it’s so confusing I hear you say. Marketing either feels dishonest and beguiling or over the top and unnecessary, expensive and time consuming and confusing with all the different online platforms you have to do all of the time. I quit!

Even though the reasons to pursue ethical marketing are obvious, the path to achieving it is anything but.

This is why I have created the Allied Health Marketing Academy.

I want you to get out of the pattern of:

  • Updating your website now and then
  • Talking to your referral sources as you are rushing through a carpark
  • Posting the odd thing on Facebook
  • Wondering how your competitors manage to win more patients than you
  • Feeling confused, exhausted and overwhelmed
  • Only talking to your referral sources when they send you a patient (or via patient reports)
  • Giving up on your marketing because it all seems too hard

I want to teach you how to steadily fill your appointments while getting off the hamster wheel of dysfunctional marketing.

It's not too late

And while it may seem like your competitors have got it all sorted, there are very few allied health practices getting their marketing right. So even if you feel like you are late to the party, there is still plenty of opportunity for you to clean up the mess, get clear about what you need to do and get on the right track.

I know you may not have the resources to engage a marketing consultant like me on an ongoing basis to do your marketing for you, so I’ve put together the exact formula I use to market successful allied health practices. I’m going to teach this process to you step by step so you can learn the right type of marketing that will work for you in the short and long term.

MeganWalker_72Megan Walker - experience and qualifications

I have worked with hundreds of allied health professionals across Australia, I regularly speak at State and National conferences, I have three business and marketing degrees including a Master of Business Marketing and I work with and talk to all different types of AHPs on a daily basis. I know your struggles and I know how bamboozled you are by marketing. It doesn’t have to be this way.

The Allied Health Marketing Academy is the only course of its kind:

  • Written by a health marketing expert
  • Proven in the field
  • Specifically designed to meet the needs and improve the situation of AHPs
  • Generous and complete in its instructions and approach
  • Aligned with the AHPRA advertising guidelines and National Law

Your guarantee

I am so confident that the Allied Health Marketing Academy will make a lasting difference for you and your practice. However to give you peace of mind, if you purchase the program and do the work within 14 days I will give you a full refund if you believe the program isn’t right for you.

What you get

  • Two years' access to the Allied Health Marketing Academy (valued at $2,997) - see list of modules below
  • Live tutorial every month for six months (valued at $997)
  • Private, members only Facebook Group with 12 weeks of community accountability and Q&As (valued at $297)
  • Plus bonus one on one coaching session (valued at $400)

Total value $4,691.

What you pay

Our price is $1,997 per person for the program with a $200 discount for attendees who book and pay before 25 December 2019.

Full registrations close January 2020 so we can all start together on 3 February 2020. Please save your seat by completing this form and we'll be in touch with further information.

More information

Click here for the A4 program flyer (quick read), or click here for the full Allied Health Marketing Academy Prospectus.

You are also invited to contact Megan Walker via megan@marketsavvy.com.au if you'd like to book in for a free 20 minute consultation to answer all your questions and confirm if the Academy is right for you.

 

Modules

Module 1: Allied health marketing planning
Your goals, your why, target audiences, products and services

Module 2: Local area marketing
GP referrals, other referrals, networking, speaking, public relations, local visibility

Module 3: Online marketing
Your website, analytics, Google My Business, Facebook posting and advertising, LinkedIn, Google Ads, Instagram, online reviews

Module 4: Loyal patients
Your patients’ touch points, ethical conversions and up-selling for you and your team, newsletter, events, referrals

Module 5: Going Pro
Your own podcast, speaking, journals, research and other income streams

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Testimonials from 2019 Academy Participants

Belinda Breust Mobile Physiotherapy 101019

“I had been thinking about marketing my business for a long time prior to finding the Allied Health Marketing Academy. It was exactly what I was needing at the right time at a good price. The program exceeded my expectations. I have instituted strategies for capturing clients, using doctors letter template, diarising marketing campaigns and establishing my online presence. It is definitely a worthwhile program.”

Belinda Breust
Director, Belinda Breust Mobile Physiotherapy.
Rob Turner Jens 151119

“The Academy has made me more comfortable to do marketing and I have accepted that it is a necessary part of my practice. I have changed how I speak about my business and feel set free to talk about my passion rather than selling to my patients. I have brought in more business too."

Dr Robert Turner-Jensen
Director, Chiro Care for Kids.
Di Tozer Westside Dentistry

“Overall I thought the program was great and I am putting aside an hour a week to work on the business. I like how everything is step by step and the Q&A sessions made me accountable to doing the work.”

Di Tozer
Director, Westside Dentistry.
Jacintha Bell Lifeworks OT

“As I work my way through the content at my own pace, I have already found huge value in the information. The content is very generous and easy to follow and it is helping us get the marketing for our practice on the right track.” 

Jacintha Bell
Director, LifeWorks Occupational Therapy.
Darius Leo 031219

"I've very much enjoyed Megan's' program. She provides useful insights and has gone above and beyond to help me with my business."

Darius Leo
Clinical Psychologist, True Hope Psychology.
Rebecca Glorie Psychology

“I really loved the Allied Health Marketing Academy. Megan is so generous with her content and in terms of what you get it is amazing. In just the first two modules I was able to get clearer on the direction of my business and take actions that helped my business to grow."

Rebecca Glorie
Director, Rebecca Glorie Psychology.
Darius Leo 031219

"I've very much enjoyed Megan's' program. She provides useful insights and has gone above and beyond to help me with my business."

Pam Fielding
Director, Holy Spirit Care Services.
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Got questions? Contact Megan Walker for more information or book in for a free 20 minute consultation and see if the Academy is right for you