MarketSavvy Blog

Are You Following the AHPRA Guidelines?

POSTED BY: Megan Walker
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Ethical Marketing In-Line with AHPRA Guidelines

The Australian Health Practitioner Regulation Agency (AHPRA) is a Federal Government agency that regulates approximately 630,000 Australian health practitioners in partnership with 15 National Boards.

The Power of Podcasting

POSTED BY: Megan Walker
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Podcasting is a fantastic marketing medium that connects you with your target audiences, boosts your relationships, adds value and establishes thought leadership and a loyal following (when done in a quality way).

Top Six Lead Generation Strategies for Your Health Organisation

POSTED BY: Megan Walker
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Every organisation needs a steady flow of quality leads in order to survive. Leads can look different depending on your industry and situation. Your leads may be prospective customers, clients, patients, residents or donors. For the purposes of this blog, we'll refer to your prospective clients as "leads" and the people who transact with your organisation as "clients".

Better Blogging for Results

POSTED BY: Megan Walker
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Did you know there are over 300 million blogs online today? With so many, it may be easy to wonder about the effectiveness of having a blog, along with how to get started, what platform to use, what to write, format and frequency. The following post aims to answer your burning blog questions.

Top Five Communication Challenges and How to Manage Them

POSTED BY: Megan Walker
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We all have our communication challenges and pet peeves. Two that come to mind that bug me include "you're" not being used correctly ("you're" is short for "you are"); and people in service roles mixing up or not using the "hi how are you today?" greeting as anticipated ("well you thanks hello"). But these are pretty trivial.

Over the holidays it can be a perfect time, free from the trappings of emails and meetings, to reflect on the true reasons why you do what you do and to put plans in place for the New Year that align with your values and goals.

NDIS Pricing for Allied Health

POSTED BY: Megan Walker
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Are you an allied health professional considering how you or your practice will be involved in the National Disability Insurance Scheme (NDIS)?

From Email Overwhelm to Zero Inbox - Useful Tips for Busy People

POSTED BY: Megan Walker
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Ever have that feeling you are drowning in your inbox? Whether you receive too many messages, get caught in meetings / appointments all day and can't get on top of your emails or you get CCd into everything, it is easy for your email account to get out of control and lead to overwhelm.

In this article, Megan Walker from Market Savvy is joined by long-term community and government sector auditor, Kathy Rees from Only About Quality, to provide you with information regarding the NDIS audit process – what you need to know, how to be prepared and what’s involved.

How Does Your Customer Service Approach Measure Up?

POSTED BY: Megan Walker
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We all know the importance of excellent customer service. Clients and patients expect (and demand) that we meet their needs, deliver promises and achieve their objectives. So how are you travelling? Are you on track? Are you delivering on patient / client expectations? Have any areas slipped?